As it turns out, first impressions really do matter. That's why we don't just slap some cool font on an icon and call it a logo. (That's not even design.) Nope, we create custom brands that are designed to be unique, memorable and effective for your business and no other.

But you know your industry and business better than we ever could. So that's why before we brainstorm ideas, we dive into the details of your business: where it's been, where it's going, what it stands for, what your goals for it are, and what your target market is. In short, we give your business more than just a logo; we give it an identity.

Do you create style guides too?

Whenever possible (and if it fits in the budget), we try to create a style guide for logos we design. While a style guide is crucial for large organizations, it can be an important tool for even the smallest of businesses in order to keep branding consistent across various media.

We provide our style guides as a PDF document (ranging from a couple of pages to many more) which contains guidelines on usage. This includes, ink color codes, minimum sizes, typeface choices, etc.