The secret to marketing

Marketing isn't rocket science. In my opinion, it's a test of patience. Why? Because it requires consistency and time in order to see results. If you believe you can create a marketing campaign of any kind and then just sit back and watch your sales grow, you're in for serious disappointment. The key is a simple process that every marketing effort requires: 1. Track 2. Measure 3. Rinse (or Tweak) 4. Repeat That's all there is to it. And no, this can't be done in a period of a day or even a week. Depending on your audience and the medium, you're going to need time to see results.