420 Creative - Portland Web Design Studio

Pentagram takes on cigarettes

Jul 22 2009

Angie Herrera

Around the Web

Via The Dieline: > "“Our marketing advice to cigarette companies in the new heavily regulated era is to fully accept the new aggressive anti-smoking restrictions and wallow in the government’s apocalyptic health warnings. Don’t make excuses or dance around the stepped-up marketing regulations, just transform the whole cigarette pack into a three dimensional warning label.” Now that would be different. And something tells me it wouldn't hurt tobacco sales.