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Jul 07 2011
What really impresses consumers now is reality. Reality resonates. Reality makes people notice. Reality is remarkably different. Reality can’t be ignored.
So, how can your brand get real?
Jul 06 2011
Jakob Nielsen explains why the Wall Street Journal is failing miserably with their iPhone app. Hint: it has to do with poor design.
Jul 05 2011
Ian Lurie at Conversation Marketing tells us:
Google has let their subscription to the Twitter firehose expire.
If you built your SEO strategy around Twitter and Facebook as outreach tools, a sound link acquisition strategy and best practices site construction with great content as the centerpiece, then you're fine.
This is the core of future-proof SEO: Do use channels like Twitter and Facebook. Google's move doesn't mean you should stop doing so.
Jun 27 2011
When you write an email, do your best to reduce the number of back and forth messages. If it is something you can’t adequately explain in a message, consider using the phone or meeting in person. Skill in writing email is the same as any type of writing. Your ability to define